A collection of festive print designs created for various clients, each tailored to reflect their brand identity while celebrating seasonal occasions with creativity and warmth.
League of Legends CNY T-shirts
Overview
While based in Singapore, I was commissioned to create limited-edition character illustrations for Riot Games’ Chinese New Year T-shirts.
Challenges
The designs had to capture the festive spirit of the season while staying true to Riot Games’ character identity, all within the strict limitation of using only three colours.
Scope
The project involved developing two original character illustrations for T-shirt merchandise, adapting them to production requirements without compromising detail or visual impact.
Achievements
The final designs successfully balanced cultural festivity with brand consistency, meeting Riot Games’ creative standards while standing out within the limitations of a simplified colour palette.
KPMG Festive Collaterals
For KPMG, I designed festive collaterals to celebrate key cultural occasions, including a Chinese New Year red packet for the Year of the Rat and a Mid-Autumn Festival greeting card. Both designs balanced cultural symbolism with KPMG’s corporate identity, creating thoughtful and brand-aligned seasonal touchpoints.